Seen at an local indie coffee house – a blackboard wall that people write their favorite sayings/graffiti – quite interesting!  Contrast that … at a Starbuck’s – a similar blackboard wall with chalk writings – which upon further reflection are all about how great Starbuck’s product is.   In other words, it was a fake graffiti wall carefully written by Starbuck’s.   So much for “organic” … or authenticity.

What happened to the Starbuck’s that focused on experience and not constantly selling you?  Another big brand gone bad?

What do you think?

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